What is Search Engine Optimization (SEO)?

SEO is a holistic approach to increase website visibility. Why is this important?

It’s important because when you rank higher on search engine, it customers already looking for your service or product to easily find your website.

There are technical and creative tools used to improve website rankings and drive traffic across all search engines including the way the pages read and the structure of your website.

Why does my website need SEO?

Whether your website provides strictly content or offers services or products, the majority of web traffic will be driven by online searches conducted on GoogleBingYahoo! and other search engines. Targeted traffic to a website from online searches increases exposure like no other channel of marketing. Investing in SEO can have an exceptional rate of return compared to other types of marketing and promotion.

Do search engines recognize my site without SEO?

Search engines are smart. Algorithms regularly update these search engines to help crawl website at different levels. SEO are the steps to gain attention, increase visitors to your site an boost rankings.  Companies who perform SEO will have a decided advantage in visitors and customers.

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